Below I’m sharing a post by Robert J. Bidinotto. Robert has been influential in Objectivist circles since the 1980s. Before turning to writing a series of thrillers he served as editor-in-chief of The Atlas Society’s monthly magazine of politics and culture, The New Individualist. Robert and I met in college in the early 1970s when he introduced me to the work of Ayn Rand. Robert’s Facebook post starts below followed by my response.
ROBERT’S POST: FROM EMOTIONS, TO NARRATIVES, TO IDEOLOGIES.
In intellectual circles, it is common to believe that ideology is a decisive social force on its own -- that abstract philosophical systems underlie societies and cultures; and that to change a society, you need only promulgate a different philosophy/ideology.
Of course, intellectuals *want* to believe in the decisive "power of ideas," because as promulgators of ideas, this belief confirms their lofty view of their own social importance and power. And certainly the connection of ideologies to societies, movements, and governments is obvious and undeniable -- which is why I used to accept this conventional view, too.
But a lifetime of promoting philosophical ideas has caused me to reconsider my views about the role of philosophy/ideology in human life and society. Introspection, observation of people close to me, and sobering realizations about how marginal and fleeting the impacts of philosophical persuasion, by myself and by many other skilled communicators, have been -- all of that has led me to conclude that personal and cultural change is much more complicated than simply spreading the "right" philosophical ideas.
Summarized simply, I believe...
...that the vast majority of people, including intellectuals, are actually driven not by ideas, but by emotions, often fairly crude ones, rooted in values, often only implicit;
...that over time, these values-laden emotions, if widely shared, are transformed into Narratives -- into inspiring popular myths, legends, and stories -- which provide explanations and justifications for those feelings;
...that only later do the more intellectual believers in these emotionally appealing, values-laden stories, myths, and Narratives try to buttress them with more sophisticated, abstract theoretical rationalizations -- i.e., with explanatory philosophies, ideologies, theologies, etc. The intellectuals do this to flesh out and support the core themes and underlying motives of their Narratives, granting them the social weight and gravitas of an "intellectual" image and justification.
You see that pattern historically with every creed that has attracted significant followings and becomes a mass movement. They start with a set of core emotions, driven by values broadly shared across a large social group; then follows the development of a popular mythology that dramatizes and evokes the group's shared emotions and values; and finally comes a complex theoretical rationalization for the mythological Narrative (and its values-driven emotions), crafted by the social group's intellectuals. In this last stage, the abstract system can take on a life of its own: it is taught and promoted in "movement" schools and texts, to which believers cling tightly, because it offers reassuring intellectual support and explanations for their underlying feelings and Narratives.
But the foundational appeal of philosophical, ideological, or theological systems does not lie in their theoretical abstractions themselves; pure abstractions carry no emotional appeal or motivational power. Instead, the believers' commitments are fundamentally to their core Narrative -- to the explanatory mythology or story -- and to the emotions and values it embodies and evokes. All that the theoretical abstractions offer are rationalizations and reassurance that the story is valid.
This explains why you can so often argue with someone using reason, logic, and overwhelming facts, until you are blue in the face, and get nowhere. Or why a person's "intellectual" commitments can seem so shallow and fleeting. Or why politicians and dictators rely so heavily on storytelling about their target constituencies' collective "identity," in the form of a high-stakes drama about villains (their political adversaries), victims (their constituents), and heroic rescuers (themselves). Or why a person's (or society's) "conversion" requires not just a new ideological argument, but instead begins with an emotional upheaval rooted in profound personal dissatisfaction with the status quo -- and which then leads to a confrontation with some appealing new Narrative that promises the dissatisfied individual a fresh identity: a meaningful new life role and purpose. The philosophical argument then comes along as a reassuring explanation for the wisdom of the conversion; but it alone is not the motivator of the conversion.
Let me emphasize that an abstract philosophy *can* serve legitimate and important purposes. It does not have to offer merely a sophistic rationalization for a bogus Narrative. If the Narrative is grounded in reality, then philosophy can provide a valid *rationale* for it. A rationale differs from a rationalization, because the former is true (based on reality), while the latter is false. And a valid rationale can flesh out our understanding, teasing out many important and helpful implications of the Narrative.
But, to sum up, I now believe that personal persuasion and cultural change require us to effectively present a compelling alternative Narrative to those people open to its emotional appeal. Not everyone is -- not by a long shot. People who are emotionally committed to a Narrative that defines them, their identity, and their life purpose -- but which is hostile to one's own values -- aren't going to change, no matter how skilled and logical your presentation of facts and arguments. Abstract arguments will never penetrate the emotional/values barriers surrounding a contrary Narrative. Even a compelling counter-Narrative will not prove persuasive unless the target of your communication is already deeply dissatisfied with his own, and thus searching for (or at least open to) a fresh worldview.
One corollary point, and it's important. I believe people with good values, and correspondingly good emotions, will be attracted to good Narratives -- and perhaps later, to good philosophies. The fact that they, too, are "Narrative-driven" is *not* necessarily a bad thing: it doesn't mean they are *irrationally* driven. If a kid is raised without any explicit philosophy, or even a bad one, yet becomes enamored of heroes in TV shows, movies, and comic books (oops, "graphic novels"), and then, inspired, goes on to do great things - - is that irrational?
To my Objectivist friends, I would point out that I've just described the childhood-to-adulthood trajectory of your heroine, Ayn Rand, if you know anything about her autobiography. After all, *she* didn't start out with a conceptual philosophical understanding of the world; she started out, in the hellish environment of post-revolutionary Soviet Russia, simply as a brilliant child who became captivated by heroic literature and movies. That *emotional* orientation, driven by some core values she didn't understand at the time, were sufficient to propel her on a remarkable journey to becoming, as an adult, a storyteller and philosopher whose worldview was opposite everything around her.
And those values-driven emotions first took form as a romantic Narrative of heroic individualism. That Narrative was a core part of her character by the time she reached her early teens. Rand didn't even encounter Aristotle, Aquinas, Spinoza, and other thinkers who influenced her philosophical thinking until college -- by which time *her character and sense of life was already formed*. Her systematic philosophy did not fully take form until she was middle-aged, during the writing of ATLAS SHRUGGED; and I would argue that she managed to become a heroic individualist long before figuring it all out.
Again, Rand's life and character were shaped indelibly and enduringly by a Narrative -- not by abstract philosophy or ideology. If that is true of her, then how can it not be true of others? Do we need formal, systematic philosophy in order to be rational, honest, independent, just, and productive? Were there no such people on Planet Earth before Rand incorporated those virtues formally into her Objectivist system?
I commend to you her book THE ROMANTIC MANIFESTO, especially its opening chapters, where -- in words different from mine here, but I believe very similar in meaning -- she explains the enormous power of stories, of Narratives, in shaping the human soul and our world.
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MY RESPONSE
I agree with your position on this. I’d add a couple corollary points that don’t contradict yours. (At least I don’t think they do!)
1. We are influenced by dozens of subconscious cognitive biases such as confirmation bias. We think we’re being objective without realizing how much of what we believe is influenced by these biases.
2. Once we form our favored narratives, we tend to get our news from sources that reflect these narratives and discount someone who cites sources considered untrustworthy. This becomes a self-supporting cycle in which people consume news only from their trusted sources and don’t expose themselves to other sources. For instance, I’ve seen arguments between a liberal who cites CNN while the conservative who relies on Fox.
3. We also have different languages. Arnold Kling’s book The Three Languages of Politics explains how liberals see things in terms of the oppressed versus the oppressors. Conservatives see the world as a conflict of civilization (law and order) versus barbarism. And libertarians think everything boils down to freedom versus coercion.
4. While we have our rational side we still are influenced by our evolutionary tribal roots. As a result, we often see the world in terms of “us versus them.” (The Coddling of the American Mind by Jonathan Haidt and Greg Lukianoff identifies three “untruths” that many of our current youth have accepted: What doesn’t kill you makes you weaker; always trust your feelings; and life is a battle between good people and evil people.)
When discussing issues with people who I know don’t share my framework I’ve tried to come up with an approach that plants a seed of doubt. I’ve collected information from sources I think the person I’m talking to is more likely to accept to get them to open their mind a crack. It takes some work but it can be done!